Let’s productize your medical device concept

DCMS Solutions is a medical device development consultancy that helps innovators navigate the complex path from concept to product.

”Working with Brad completely transformed how we executed as an early-stage MedTech startup. He didn’t just help us plan - he also built with us. We elevated our prototyping, tightened our IP position, and were talking to leading sports medicine partners in record time. His ability to combine technical insight with market strategy was a major accelerator for our company.”

Wendell H., MD, HolmesMed CEO

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Who is this for?

"I have breakthrough technology but investors keep saying 'it's too early'"

Do you have life-changing medical device technology, but you can't get anyone to take you seriously because your development process lacks the sophisticated preparation investors expect?

"I know my technology works, but I'm lost in the development maze"

Does the path to market and FDA clearance seem impossibly complex and you don’t know which regulatory strategy will actually work for your novel application?

"I'm burning through resources without clear direction"

Are you making critical development decisions based on guesswork, watching your limited capital dwindle while you try to figure out IP strategy, manufacturing partnerships, and market positioning simultaneously?

”Brad was the right choice to work with my client and provided key leadership and structure to our team. From R&D, to testing, evaluation and documentation, he understands product development in the medical device space and quickly led us through multiple pathways toward our goal of licensing or sale. A high level of organization and his ability to track the small details led to our negotiating a major deal with an industry leader.”

Edward C. M., Principal, IndigoRidge, Inc.

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There Are 3 Reasons Your Development Process Is Stuck

Reason 1

Uncertainty Creates Decision Paralysis

No clear development or regulatory pathway exists for novel technologies, or the pathway is so complex that innovators can't navigate it alone. Standard guidance documents don't exist for breakthrough applications, leaving innovators paralyzed by uncertainty that prevents forward progress.

Reason 2

Resource Constraints Force Impossible Trade-Offs

Limited funding, time, and specialized personnel create impossible trade-offs between IP strategy, prototype development, regulatory preparation, and business development activities. Without strategic prioritization, critical activities get delayed or executed poorly.

Reason 3

Network Limitations Block Strategic Opportunities

Small networks mean innovators don't know the right people - the clinicians, strategic partners, investors, and industry experts who can open doors and provide critical guidance. This isolation prevents access to the relationships essential for product success.

How It Works

Work with us to turn your promising medical device concept into a market-ready product.

What does an engagement look like?

We meet weekly during active phases for strategic planning and progress review

Communication through secure channels with regular updates on critical milestones

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Project management through shared systems with transparent progress tracking

Typical engagement spans 12-18 months from audit through product readiness

Brad Shirley, a man in a light gray suit and light blue shirt standing and smiling at the camera.

Hey, I’m Brad.

Your medical device development strategist.

MedTech innovators are stuck in the same place. They know they need regulatory strategy, IP protection, manufacturing plans, and reimbursement pathways. But they don't know where to start or how it all connects.

Most try to figure it out alone and end up spending months perfecting their technology while ignoring the fundamental business realities that determine whether they'll ever get to market.

Or they hire seven different specialists who convince them they need comprehensive strategies for everything, and they burn through their entire runway before they even get started…

“Brad's ability to understand and define strategic initiatives while also executing day to day operations is an invaluable and rare quality. Brad is an important asset to any high functioning team.”

Chris R., MedTech CEO

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FAQs